Industry News

The new CalRice.org website has launched!

The new CalRice.org website has launched!

We are rolling out the new Calrice.org, which improves content, navigation, and reflects our new brand. Head over and take a look. It is awesome!

What’s New

After a decade, the old site had served us well but was getting a little clunky. The updated calrice.org streamlines the visitors experience, focuses on the content people view most and beautifully reflects our new brand – one designed to connect with the broader California vibe. We also leverage content generated by our influencers on the recipe page and our conservation work and the new Rice Footprint report from UC Davis. 

Logo

The new site also uses our new logo (we added a salmon) and the tag line: It’s in our Nature. 

Next

This fall, we will revamp the CalRiceNews.org website to improve the flow of information to our industry from e-comms to signing up for conservation programs. 

For more information, contact the CRC’s President & CEO, Tim Johnson at tjohnson@calrice.org

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